republican primary george bush had moment against ronald reagan, until in the debate in new hampshire, there was a moment where reagan looked strong. >> i am paying for this microphone. >> that moment helped change the campaign. >> some o some of them you can . >> read my lips. no new taxes. >> the difference between a hockey mom and a pit bull, lipstick. >> other ones, you got to depend on your candidate seizing a moment you didn't expect to happen. >> there you go again. >> most moments so far this election have been poorly phrased comments. >> if you've got a business, you didn't build that. somebody else made that happen. >> i like being able to fire people that provide services to me. >> they'll put y'all back in chains. >> the media call those gaffes, but often the media don't know. when ed musky lost the '072 primary because he looked like he teared up defending his wife, everyone said candidates can't career, because that's week, but then in 2008 hillary clinton cried. >> you know, i have so many opportunities from this country. >> she began to tear up. >> don't want to fall b